Dentsu Inc. (Japanese: 株式会社電通 Kabushiki-gaisha Dentsū or 電通 Dentsū for short) is a Japanese international advertising and public relations joint stock company headquartered in Tokyo. Dentsu is currently the largest advertising agency in Japan and the fifth largest advertising agency network in the world in terms of worldwide revenues.
Dentsu does business with almost every major institution in Japan, accounting for about 28 percent of the national advertising budget. Its connections to the government are so tight that The New York Times referred to Dentsu as “the unofficial communications department of the governing Liberal Democratic Party“, and it has also been likened to the CIA on account of its reach.
| Website | www.dentsu.com |
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“Dentsu History
1901 Hoshiro Mitsunaga establishes Japan Advertising Ltd. and Telegraphic Service Co.
1906 Telegraphic Service Co. becomes Japan Telegraphic Communication Co., Ltd.
