Jorge Paulo Lemann (born August 26, 1939) is a Brazilian billionaire investment banker and businessman with dual Brazilian and Swiss citizenship. Lemann shares control of Anheuser-Busch InBev, the world’s largest beermaker, with his billionaire partners Marcel Telles and Carlos Sicupira. The trio own stakes in Kraft Heinz and Restaurant Brands International, the company behind Burger King. They also control retailer Lojas Americanas and developer Sao Carlos in Brazil.
The majority of Lemann’s wealth is derived from a 9% stake in publicly traded Anheuser-Busch InBev, the world’s largest beermaker according to an August 2023 Bloomberg News report.
Along with his partners, Carlos Alberto Sicupira and Marcel Herrmann Telles, he controls New York-based investment firm 3G Capital. Ownership in 3G’s Cayman Islands-based funds and the stakes it has in some of its biggest investments haven’t been disclosed. Lemann’s 3G stake is calculated at 45% — the equivalent of the stakes of Telles and Sicupira combined — based on disclosed stakes in the 3G partners’ publicly traded investments, including Lojas Americanas, Sao Carlos and Ambev.
The valuation considers the firm’s 29.5% voting interest in Restaurant Brands International, disclosed in an August 2023 filing, as economic interest. 3G partnered with Warren Buffett’s Berkshire Hathaway to put up $4.1 billion in equity financing for the $23 billion acquisition of condiment maker Heinz in 2013. The buyout company and Berkshire agreed in 2015 to pay a $10 billion special dividend to Kraft Foods shareholders as part of a merger with the ketchup maker, according to a statement by Heinz.
They like control when they invest, said Luiz Cezar Fernandes, who founded Banco Garantia with them in the ’70s. While a 3G fund sought to raise $5 billion ahead of the Kraft Heinz deal, the partners also contributed equity of their own, said a person familiar with the deal who asked not to be identified because he wasn’t authorized to speak on the matter. Reflecting the strategy of control, the valuation assumes they have 50.1% of 3G’s stakes in Kraft Heinz and Restaurant Brands, and that they reinvested dividends paid by Ambev before its 2004 merger with Interbrew.
A liability is included to reflect Lemann’s share of debt in 3G’s Luxembourg-based holding company.
Arif Shah, a spokesperson for 3G, declined to comment on the net worth calculation.
Biography
Education: Harvard University
The son of a Swiss businessman, Lemann was born in Rio de Janeiro in 1939. He graduated from Harvard University with an economics degree in 1961, and spent a brief period of time as a business columnist at the Rio newspaper Jornal do Brasil before moving on to work at brokerages. At the same time, he pursued a professional tennis career. He was a five-time Brazilian national champion and played in the Davis Cup twice, once representing his home country and once Switzerland, where he maintains dual citizenship.
Lemann bought a brokerage called Garantia in 1971, which — using the Goldman Sachs partnership model as his inspiration — he quickly turned into Brazil’s premier investment bank. Carlos Alberto Sicupira and Marcel Herrmann Telles joined him in the early 1970s; they remain his partners in business deals today. The three made one of their longest-standing investments in 1982, with the takeover of Lojas Americanas, a chain of retail stores that is now among the largest in Brazil. They acquired Cia. Cervejaria Brahma seven years later, in their first foray into the beer industry.
Following more than $100 million in trading losses on restructured government debt, Garantia was sold to Credit Suisse, netting the partners $675 million in cash and stock in 1998. The “three musketeers,” as they are sometimes called, turned their focus to acquisitions. They combined a series of Latin American brewers into Brahma, which became Ambev in 1999. Through buyout firm GP Investimentos, which they founded in 1993, they also bought, turned around and sold companies such as railroad operator ALL.
The trio sold GP to junior partners in 2004, the same year they engineered Ambev’s $11 billion merger with Belgium’s Interbrew. They followed that up in 2008, with the $52 billion union of Interbrew with Anheuser-Busch, which created AB InBev, the world’s largest brewer. Ambev, now a subsidiary of AB InBev’s successor, Newbelco, is publicly traded in Brazil. Through New York-based 3G Capital, Lemann and his partners bought stock in US rail company CSX in 2007 and waged a proxy fight for control of the board, ultimately abandoning the investment in 2010 (at a profit). That same year they completed the leveraged buyout of Burger King Holdings, putting up $1.5 billion in cash, funded in part by former Brazilian billionaire Eike Batista. They flipped a 29 percent stake for $1.4 billion to William Ackman’s Pershing Square Capital Management in 2012. Burger King returned to being a public company in June of that year.
With Warren Buffett’s Berkshire Hathaway, 3G agreed to acquire condiment maker Heinz for about $23 billion in February 2013.
Lemann, who rarely gives interviews or speaks publicly, has donated millions to educational causes. Considered a legend in Brazilian finance, he lives in a suburb of Zurich with his family.
Career
From 1961 to 1962, he worked as a trainee at Credit Suisse in Geneva. In 1966, the first company in which Lemann had equity interest, a lending company called Invesco, went bankrupt. Lemann had a 2% equity stake. In 1971, Lemann, Carlos Alberto Sicupira and Marcel Herrmann Telles founded the Brazilian investment banking firm Banco Garantia. Undaunted by a market crash that came only weeks later, Lemann was eventually able to build Garantia into one of the country’s most prestigious and innovative investment banks, described in Forbes as “a Brazilian version of Goldman Sachs.” Lemann and his partners now help to control AB Inbev as members of its board of directors.
In 1994, he suffered a heart attack at age 54. Following the Asian financial crisis, Banco Garantia was sold to Credit Suisse First Boston in July 1998 for $675m.
From 1990 to 2001, he served as a member of the board of directors of Companhia Cervejaria Brahma. Lemann is a director of Endeavor‘s Brazil office. Endeavor is an international non-profit development organization that finds and supports high-impact entrepreneurs in emerging markets. Later he and his partners, who founded private equity company GP Investimentos, bought control of two Brazilian breweries (Brahma beer and Companhia Antarctica Paulista) that became AmBev. In 2003 AmBev had a pretax profit margin of 35 percent on sales of US$2.7 billion. By 2004, it controlled 65 percent of the Brazilian beer market and almost 80% of Argentina’s, with monopoly positions in Paraguay, Uruguay, and Bolivia.
AmBev merged with Interbrew of Belgium in August 2004. The stock of the combined firm, InBev, rose 40 percent during 2005. InBev then announced it would buy the American brewer Anheuser-Busch in 2008 for $46 billion in a highly controversial deal, making it the world’s largest brewer, Anheuser-Busch Inbev (abbreviated as AB Inbev) securing Lemann’s status as one of the new “Kings” of beer.
Lemann is a board member of Lojas Americanas S.A. and was a former board member of Gillette (where he first worked with Warren Buffett); chairman of the Latin American Advisory Committee of the New York Stock Exchange; founder and board member of Fundação Estudar, which provides scholarships for Brazilian students; and a member of the international advisory board of DaimlerChrysler.
Lemann is a co-founder of Brazilian investment firm 3G Capital, which owns brands such as Burger King, Anheuser-Busch and Heinz. In September 2010, 3G launched a $4 billion bid, at a 45% premium over market, for all the stock of Burger King. “3G was advised in the BK offer by Lazard, JPMorgan Chase, Barclays Capital and the law firm Kirkland & Ellis. 3G already has some experience in burgers and fries, having previously invested in Wendy’s.” Together with Berkshire Hathaway, 3G Capital acquired the H. J. Heinz Company for $28 billion in 2013. Its new CEO Bernardo Hees is a former manager of Burger King. The same group announced the merger of Kraft Foods with Heinz in March 2015. He was on the board of Kraft Heinz until 2021, when he announced he was leaving to reduce his travel commitments.
Personal life
Lemann married twice and has six children, three with his first wife and three with his second wife Susanna. He usually shares his time between São Paulo, Rapperswil-Jona on Lake Zurich, where his family lives, and St. Louis.
In 1999, several gunmen attempted to kidnap his children on their way to school. The incident prompted Lemann to relocate permanently to Switzerland. According to a report, “his children still attended school that day and Lemann was only a little late to the office.”
Lemann rarely gives interviews or appears publicly, and is little known in the United States. However, according to Bloomberg, in Brazil, Lemann is considered a “business-class hero”, “the wiry, white-haired conglomerateur who’s part Buffett, part Sam Walton, part Roger Federer.”
Milestones
- 1961 Lemann graduates from Harvard with a degree in economics.
- 1962 Competes in the Davis Cup, representing Switzerland.
- 1971 Buys Garantia brokerage, which grows into full investment bank.
- 1973 Lemann again plays in the Davis Cup, this time for Brazil.
- 1999 Ambev created; $11 billion merger with Interbrew completed 5 years later.
- 2008 The trio direct InBev’s $52 billion merger with Anheuser-Busch.
- 2013 3G and Berkshire Hathaway buy Heinz for $23 billion.
- 2016 AB InBev merges with SABMiller to form Newbelco, the world’s largest beermaker.
