The Kenyan Catholic Church has introduced a new brand of altar wine after the previous one lost its sanctity by becoming widely sold in bars, supermarkets, and hotels. The new drink, called Mass Wine, is officially approved by the Kenya Conference of Catholic Bishops (KCCB) and will now be the only wine used during Holy Mass across the country.
Simply labelled Mass Wine, the new bottle bears the KCCB coat of arms and an official signature confirming its authenticity. Church authorities emphasized that the new altar wine is not for sale in commercial outlets, but imported and owned solely by the bishops’ conference for exclusive liturgical use.
“The newly approved wine is not for sale at any business outlet, but is imported and owned by the KCCB, and only distributed to the dioceses,”
— Archbishop Anthony Muheria, Archdiocese of Nyeri
Old Wine Lost Its Sacred Status
The previous altar wine, produced by a local alcohol manufacturer, had become easily available in secular settings — appearing in bars and liquor stores across Kenya. Many Catholics expressed concern that its widespread use “diminished its sacred significance.”
“It has become common that unfortunately, the former wine is readily available in secular outlets and bars,” Archbishop Muheria told the BBC.
Following consultations and quality tests, the Catholic Church selected a South African vintage as the new official Eucharistic wine. The decision was made to restore the purity and reverence of the sacrament.
New Wine Debuts at National Prayer Day
The new Mass Wine was unveiled to thousands of worshipers during Kenya’s National Prayer Day at the Subukia National Marian Shrine in Nakuru County.
Archbishop Maurice Muhatia Makumba, chairman of the Kenya Conference of Catholic Bishops, led the ceremony and instructed all parishes to stop using the old brand immediately.
“This is the only wine that will be used in Mass celebrations across the country, going forward,” Archbishop Makumba said while presenting the new bottle.
The label features the message:
“The fruit of the vine and the work of human hands will become our cup of joy.”
Preserving the Sanctity of the Eucharist
According to Canon Law, the composition and quality of altar wine and Eucharistic bread are subject to strict regulation. The KCCB has pledged continued vigilance to ensure that all materials used in Mass meet canonical purity standards.
“Vigilance on the quality and standards of the wine and hosts used in the Mass is given to the Catholic bishops of the country. This is reviewed from time to time,” Archbishop Muheria explained.
The faithful have widely welcomed the move, praising the bishops for upholding the sacred nature of the Eucharist.
“It is a valid step toward preserving the sacredness of the Eucharist and ensuring that only properly prepared wine is used for Mass,” said one Catholic parishioner.
Faith and Tradition in Kenya’s Catholic Community
Kenya’s Catholic Church, representing about 10 million adherents (roughly 20% of the population), remains one of the country’s most influential religious institutions. Demand for altar wine typically peaks during Easter, Christmas, and major church celebrations.
By adopting stricter distribution controls, the Church hopes to reinforce reverence for the Holy Sacrament and prevent future misuse of altar wine in secular spaces.
As Archbishop Makumba concluded:
“This assures purity from source.”












